E-commerce

Chinese people account for one-third of luxury sales worldwide.

The first product offered to Chinese consumers is the blue shrimp

Addressing knockoff goods could be tricky given Pinduoduo’s key selling point and the demography of its customer base.

Plans are still in the works.

It aims to get there by targeting younger users and growing the beauty product category.

The platform offers e-commerce products below the market price

Colin Huang does not shy away from silly metaphors when talking about Pinduoduo’s exuberant spending and rivalry with Alibaba.

Giving the e-commerce sector a vital push.